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A stamp card that never gets left in yesterday’s jeans.

Backy moves your stamp card onto your customers’ phones. It opens in the browser, so there is no app to download. The cashier scans a QR code and the stamp is on.

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Try it. Today you are the cashier.

Café de la Esquina

5 stamps and the sixth coffee is on the house

sample

0 of 5 stamps

The paper card has done what it could.

  1. It stays in the other bag. Or goes through the wash with the jeans.

  2. You have no idea how many are out there or how many free coffees you owe.

  3. And when your every-morning regular stops coming, you have no way to reach them.

  4. With Backy the card lives on the phone. It knows your customer’s name and tells them when one stamp is missing.

Backy cashier screen: stamp added, 4 of 10. Interface shown in Spanish.
Customer card in Backy with points, stamps and the QR code. Interface shown in Spanish.
Real Backy screens, shown in Spanish. Demo businesses.

At the counter it takes seconds.

  1. The customer shows their code.

    One QR that works at every Backy business. It sits on their home screen, like an app.

  2. The cashier scans it.

    With the camera of the phone or tablet at the counter. If you give points, they type in the amount.

  3. Stamp done.

    The customer gets a notification right away. You see it in your dashboard.

What you need: a phone or tablet at the counter, a QR sticker by the till and about fifteen minutes of setup. Your point of sale stays as it is.

Stamps, points or both.

Stamps
Every sixth coffee is on the house. Nobody needs it explained. Works best when people buy about the same thing each time: the morning coffee, the weekly wash.
Points
A share of every purchase comes back as points to spend next time. Works best when a customer spends S/ 8 one day and S/ 80 the next.

On every purchase the cashier picks what to give: the stamp, the points or both. You set how many stamps earn a reward and what percentage comes back.

One receipt, one action. A purchase either earns or redeems, never both. Nobody collects points and spends them on the same ticket.

Reminders go out on their own. You keep serving.

One stamp to go
The best reason to drop by today.
Birthday
The gift lands overnight and the greeting arrives in the morning.
Haven’t seen you in a while
A nudge while they still remember your place.
Your own messages
When you have news: bread fresh out of the oven, or holiday hours.

Each person has a cap on notifications that counts every Backy business together. Nothing goes out at night: nobody wants to hear from the bakery at midnight.

Sell more of what you already sell.

  • Prepaid passes

    Ten coffees for the price of eight, paid today. The money comes in upfront and the customer has ten reasons to come back. Both they and the cashier see the balance.

    10 coffees, pay for 8

  • Bring a friend

    The customer shares their link. Both get points once the friend makes a first purchase. You pay for people who actually buy.

    points for both

  • Tiers

    For example Bronze, Silver and VIP, each with the discount you choose. The more they come, the more they get.

    Bronze · Silver · VIP

In your colors. Your customer picks the style.

The card takes your brand colors. Each customer decides how to see it: solid or glass, day or night. And in their language: Spanish, English, Portuguese or Russian.

Backy card, solid style, light theme.
Solid, light. Real screen, demo business.

One code for every Backy business.

If your customer already uses Backy at the café next door, they join your program with one scan. Nothing to fill in again. Every business that joins makes the card more useful for everyone’s customers.

Customer wallet in Backy: one code and three businesses with their stamps and points.

Your dashboard tells you what is going on.

Backy owner dashboard, Staff section: business logins with each person’s role and status. Interface shown in Spanish.
Analytics
Visits, sales and average ticket per day, in your local time.
Customers
How much each one spent, when they last came in and which tier they are on.
Staff
Every cashier has their own login. If someone leaves, their history stays.
Settings
Change rewards, percentages and tiers in the dashboard. They apply right away.

No check is allowed to keep a customer waiting at the counter.

If a transaction looks odd, Backy flags it in your dashboard so you can take a look. The till never locks. A false alarm that scares off a customer costs more than one stamp too many.

The customer also sees every transaction in their history and can flag one they do not recognize with a “Not me” button.

Customer history in Backy with a Not me button next to each transaction. Interface shown in Spanish.

How much more do you need to sell for it to pay off?

A discount is a cost. Put in your own numbers and see how much sales need to grow to cover it.

5%
40%
25%
30%

You need to sell more by:

5%

For every S/ 1,000 you sell today, about S/ 50 more.

0.40 × 0.05 × (1 − 0.25) ÷ 0.30 = 0.050

The math: participation × cashback × (1 − unredeemed points) ÷ margin. It is an estimate built on assumptions and does not guarantee results. The calculator in your dashboard runs the same math on your real figures: revenue, average ticket, participation and the rewards you have already given.

Scan with your phone and try the card

Try the card on your own phone.

This is a test customer’s card at a demo business. It is what your customer sees: stamps, points, their code and their history. The card switches between Spanish, English, Portuguese and Russian.

Open the demo card

Or open it here: backy.pe/me/edb6…9096

Want to see it with your name and logo? Message us and we will set it up.

Plans

The one we recommend

Pro

Everything that brings customers back.

Price on request

  • Stamps and cashback in points
  • Push notifications and campaigns
  • Prepaid passes
  • Bring a friend
  • Tiers with discounts
  • Analytics in the dashboard
Ask about Pro on WhatsApp

Basic

Stamps only. Start with what your customers already know.

Price on request

Ask about Basic

Premium

Everything in Pro, plus the card in the phone’s wallet.

  • Apple Wallet in development
  • Google Wallet in development

Price on request

Ask about Premium

Apple Wallet and Google Wallet cards are not available yet.

What owners ask us at the counter

Do my customers need to download an app?

No. The card opens in the phone’s browser from a link or a QR code, and can be saved to the home screen.

Do I need a new point of sale or new equipment?

No. A phone or tablet at the counter is enough to scan the customer’s code.

What if my customer already uses Backy somewhere else?

They use the same code and join your program with one scan. No second sign-up.

Won’t the notifications annoy my customers?

Each person has a notification cap across the whole platform, and nothing is sent at night.

What happens if the system spots something odd?

You get a flag in the dashboard. The till never locks: the person at the counter gets served first.

How long does it take to start?

Setup takes about fifteen minutes. We load your name, your logo and your rules.

How much does it cost?

It depends on the plan: Basic, Pro or Premium. Message us on WhatsApp and we will send you the price.

See it with your own name on it.

We load your name, your logo and your rules. You open the card on your phone and see what your customer will see.

Message us on WhatsApp
Message us on WhatsApp